Estefanía Tocado
Final Research Project Outline
Thesis: My thesis evolves around the question: What is more real to experience a virtual museum or to visit an institutional museum? Therefore, I proposed that both spaces provide the visitor or the virtual user with a mediated reality in a hypermediated non-place (both the virtual and the physical museum). None of them is more real than the other. They are experienced in a different way. I would use as case studies the Google Art Project and the Guggenheim Museum in Bilbao, Spain.
Main Theoretical Framework: The concept of place and non-place by Marc Augé, the ideas of remediation, immediacy, and hypermediacy by Bolter and Grusin, and the theory of Simulacra and Simulation (hyperreal) by Baudrillard.
Secondary Theory:
Benjamin, Walter. “The Work of Art in the Age of Reproducibility.” Walter Benjamin: Selected Writings 1938-1940. Vol. 4. Cambridge-MA, London-England: Belknap Harvard UP, 2003.251-283.
Bordieu, Pierre. “Forms of Capital.” Soziale Ungleichheiten. Ed. Reinhard Kreckel. Trans. Richard Nice. Goettingen: Otto Schartz & Co., 1983. 183-98.
Ciolfi, Luigina and Liam J. Bannon. “Designing Hybrid Places: Merging Interpretation, Design, Ubiquitous Technologies and Geographies of the Museum Space.” CoDesign 3. 3 (2007): 159-180.
Debord, Guy. The Society of Spectacle. New York: Zone Books, 1994. Print.
Davis, Stuart. Writing and Heritage in Contemporary Spain: The Imaginary Museum of Literature. Woodbridge, UK-Rochester, NY: Tamesis Books, 2012. Print.
Maulraux, André. The Voices of Silence. New York: Doubleday, 1953. Print.
Manovich, Lev. Software Takes Command: Extending the Language of New Media.London-New York: Bloomsbury Academic, 2013. Print.
MCKay, A. “Affective Communication: Towards the Personalization of a Museum Exhibition.” CoDesign 3.1 (2007): 167-173.
Murrey, Janet H. Inventing the Medium: Principles of Interaction as a Cultural Practice. Cambridge-MA, London-UK: The MIT Press, 2012. Print.
Slovsky, Victor. “Art as a Tehcnique.” Russian Formalist Criticism: Four Essays. Trans. and ed. Lee T. Lemon and Maron J. Reis. Lincoln-Nebraska, 1995. 5-22.
Wyman, Bruce et al. “Digital Storytelling in Museums: Observations and Best Practices.” Digital 54.4 (2011): 461-468.
From the Web:
http://www.tate.org.uk/context-comment/blogs/google-art-project-behind-scenes-
http://www.washingtonpost.com/wp-dyn/content/article/2011/02/01/AR2011020106442.html
http://www.ted.com/talks/amit_sood_building_a_museum_of_museums_on_the_web
http://blog.frieze.com/virtual-museums/
https://www.google.com/culturalinstitute/project/art-project
http://en.wikipedia.org/wiki/Google_Art_Project
http://www.youtube.com/user/GoogleArtProject